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Free Live Training

Every Fully Enrolled School Has One Thing in Common...

The Growth Calendar™
How High-Performing Schools Create Marketing Momentum in 90 Days

Discover the simple 90-day Growth Calendar™ framework that helps school leaders align enrollment, marketing, recruitment, and community engagement into one clear plan.

DATE

July 22, 2026

TIME

10:00 AM Eastern

FORMAT

Live Online Training

🎁 Live Attendee Bonus
Attend live and receive Lane Jones' proprietary Growth Calendar™ Planning Tool to help organize your school's next 90 days.

This tool will only be provided to live attendees.
No replay will be available.
Yes! Reserve My Free Seat

Why Most School Marketing Feels So Exhausting

Most school leaders aren't struggling because they don't care about marketing.

They're struggling because marketing has become reactive.

One week you're focused on enrollment.
The next week you're trying to recruit teachers.
Then you're promoting an event.
Then you're responding to parent concerns.
Then you're trying to figure out what to post on social media.

  • Competition for students continues to increase.
  • Families have more choices than ever.
  • Staffing challenges persist.
  • Community attention is harder to earn.
  • Leaders have less time and fewer resources.

Does This Feel Familiar?

 

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Constantly shifting priorities pull attention away from long-term enrollment growth.
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Marketing becomes a series of last-minute tasks instead of a strategic system.
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Leaders spend valuable time reacting instead of proactively creating visibility.
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Enrollment goals become harder to achieve without consistent messaging and momentum.
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Families often hear about your school too late in their decision-making process.

The Result?

Marketing feels overwhelming.

But it doesn't always create momentum.

The schools that grow consistently aren't necessarily doing more marketing. They're following a plan.

Reserve My Seat
School Marketing Reality Check

Does This Sound Like Your School?

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Marketing happens when someone has time.
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Social media feels inconsistent.
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Enrollment marketing only becomes a priority when numbers start slipping.
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You know your school has an incredible story but struggle to communicate it consistently.
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Your team is working hard but lacks a clear marketing roadmap.
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Important opportunities are missed because everything feels urgent.
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You're constantly reacting instead of executing a strategy.

If any of these sound familiar, you're not alone.

Most schools don't have a marketing problem.
They have a planning problem.

What If Marketing Felt Simpler?

Imagine knowing exactly what your school should focus on over the next 90 days.

Imagine having a simple framework that helps you:

  • ✓ Prioritize what matters most
  • ✓ Align your messaging
  • ✓ Support enrollment goals
  • ✓ Strengthen visibility
  • ✓ Build community trust
  • ✓ Create momentum throughout the year
That's exactly what Lane Jones will teach during this live session.
📅

The Growth Calendar™

A practical 90-day planning framework designed to help school leaders move from reactive marketing to intentional growth.

Stop guessing what to do next and start building consistent momentum.

 

"Lane completely transformed the way we think about school marketing. We stopped chasing ideas and finally had a clear strategy."

– Charter School Leader

Free Live Training

What You'll Learn During This Free Training

This is not another webinar filled with theory.
This is a practical working session designed specifically for school leaders.

1
How to organize your next 90 days around meaningful growth priorities
2
How high-performing schools create marketing momentum
3
How to align marketing with enrollment and recruitment goals
4
How to communicate more consistently with families and stakeholders
5
How to stop chasing every opportunity and focus on what matters most
6
How to create a marketing rhythm that reduces stress and increases effectiveness
7
How to lead marketing with clarity, focus, and confidence

Leave With Your Next 90 Days Planned

You'll walk away with a practical framework you can immediately apply to organize your school's marketing efforts, strengthen enrollment visibility, and create momentum for the months ahead.

Why This Matters

Enrollment Doesn't Begin When Applications Open

Enrollment doesn't begin when applications open. It begins months earlier with visibility, trust, and consistent communication.

Every social media post. Every family story. Every school event. Every community partnership. Every email. Every conversation.

Either builds momentum...
or creates silence.

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Social media content
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Family success stories
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School events
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Community partnerships
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Email communication
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Every conversation with families

The Schools That Stay Full Don't Simply Market More.

They communicate with greater purpose, consistency, and intention.

That's exactly what this workshop is designed to help you build.

Live Atendee Bonus

Exclusive Live Attendee Resource

The Growth Calendar™ Planning Tool

Every live attendee will receive Lane Jones' proprietary Growth Calendar™ Planning Tool.

  • ✓Clarify priorities
  • ✓Organize marketing efforts
  • ✓Build consistency
  • ✓Improve communication
  • ✓Create momentum
  • ✓Develop the foundation of a 90-day marketing plan

📅

Growth Calendar™ Planning Tool

A practical planning framework designed to help school leaders organize priorities, align marketing efforts, and build momentum over the next 90 days.

IMPORTANT:
This resource will only be provided to live attendees.

If you want the tool, plan to join us live.
Reserve My Seat

"Marketing doesn't begin when enrollment drops.

It begins months before families ever apply."

Meet Your Presenter

Meet Lane Jones

Lane Jones helps schools build marketing systems that increase visibility, strengthen enrollment, and create long-term momentum.

Her practical approach helps school leaders simplify their message, organize priorities, and build sustainable growth.

During this live workshop, she'll walk you through the exact framework she uses to help schools move from reactive marketing to intentional growth.

What You'll Gain

You'll leave with practical strategies, actionable planning tools, and a proven framework you can immediately use to organize your school's next 90 days of marketing with greater clarity and confidence.

Your Future Starts Here

Imagine Where Your School Could Be 90 Days From Now

Imagine leading your school's marketing with greater clarity, confidence, and consistency—not by doing more, but by focusing on what matters most.

  • ✓
    You'll know exactly what to focus on every Monday morning
  • ✓
    Your team will finally be pulling in the same direction between enrollment and communication efforts
  • ✓
    Families will hear your story long before enrollment season begins
  • ✓
    Stronger community engagement
  • ✓
    Greater confidence in what to market and when
  • ✓
    Less stress and fewer last-minute promotions
  • ✓
    A practical plan your team can execute

The Goal Isn't More Marketing.

It's Better Marketing.

When your school follows a clear marketing rhythm, your team spends less time reacting and more time building enrollment momentum, strengthening relationships, and telling your story with confidence.

Free Live Training

Stop Reacting. Start Planning

A FREE Live Training for Charter and Private School Leaders Who Want to Increase Enrollment, Strengthen Visibility, Build Community Trust, and Stop Feeling Like Marketing Is Always Last Minute.

 

Join us on July 22 and begin building the foundation for your school's next 90 days of growth.

This training is completely FREE.

But the Growth Calendar™ Planning Tool will only be distributed to live attendees.


Reserve your seat now.

DATE

July 22, 2026

TIME

10:00 AM Eastern

FORMAT

Live Online Training

Reserve Your Seat and Gain Free Access to The Growth Calendar Planning Tool When You Attend Live

*Limited to the first 100 registered!

Branding & Growth Strategist

Helping Schools Build Sustainable Growth Through Clear Marketing & Strategic Communication

Lane Jones is a branding and growth strategist trusted by charter schools, private schools, nonprofits, and mission-driven organizations to simplify marketing, strengthen visibility, and build sustainable growth systems. Her practical frameworks help leaders align enrollment, communication, recruitment, fundraising, and community engagement into a clear strategy that creates long-term momentum.

Trusted by Schools & Mission-Driven Organizations
Trusted by charter schools, private schools, and mission-driven organizations

Helping leaders simplify marketing, strengthen visibility, improve enrollment, and build sustainable growth systems.
Who Should Attend

Designed for School Leaders Ready to Grow

This free training is ideal for leaders responsible for enrollment, marketing, communication, and long-term school growth.

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Executive Directors
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Heads of School
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Principals
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Enrollment & Social Media Leaders
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Marketing Teams
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Development Directors

FAQs