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Escape Being the Best Kept Secret

Today, there is just one message I wanted to pass on to you dedicated readers. 

Because leaders are readers and readers are leaders. 

People need just one reason to start following you, but many reasons to keep following you. 

Six years ago, when I was just starting Leaders Building Leaders, I hired a sales coach because let's be honest, in the world of education, words like sales and profit are dirty words. 

Most educators do not see themselves as sales people, or like asking people for things, but they do it every day. 

We were four or five sessions into our sales coaching sessions and my sessions were not productive.

My coach asked me one simple question. 

"What is your story?" 

I went on to share my experience as an exceptional children's teacher, principal, my doctorate in education leadership and time as a state wide consultant who developed many state wide initiatives to open and improve public charter schools. How on the last day in...

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